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Home Insights The Case for Annuities in 2025: Income, Stability, and Strategic Timing

The Case for Annuities in 2025: Income, Stability, and Strategic Timing

06/30/2025

Annuities are gaining traction — and it’s no coincidence.

From stronger consumer understanding to consistently competitive rates, the momentum behind annuities is being driven by more than just market noise.

We spoke with Matt Cross, Vanbridge’s Director of RIA Strategy in our Annuities division, to break down the key factors behind this trend— and why advisors and their clients should consider annuities as they plan for income and stability in 2025 and beyond.

Read the article here.

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